1. Develop and execute digital marketing campaigns across various D2C channels, including social media, email, SEO, and PPC
2. Plan and monitor the brand's presence on social media platforms such as Facebook, Instagram, and LinkedIn
3. Manage paid advertising campaigns (Google Ads, Facebook Ads) to ensure maximum ROI
4. Collaborate with content teams to create engaging digital assets, including blog posts, videos, and infographics
5. Optimize website content for SEO to boost organic traffic
6. Track and analyze the performance of marketing campaigns using tools like Google Analytics and SEMrush
7. Generate reports on key metrics to evaluate campaign effectiveness and inform data-driven decisions
8. Conduct keyword research and implement both on-page and off-page SEO strategies
9. Optimize website performance to enhance search engine rankings
10. Develop and manage email marketing campaigns, including newsletters and automated drip sequences
11. Monitor email performance metrics and implement improvements to boost engagement rates
12. Ensure consistency in brand messaging and voice across all digital platforms
13. Monitor competitors and industry trends to identify growth opportunities
Requirements:
1. Education: Bachelor's degree in Marketing, Business Administration, or a related field
2. Experience: 2-3 years of experience in digital marketing or a similar role
3. Proficiency in tools like Google Analytics, Google Ads, Facebook Ads Manager, and SEO tools (Ahrefs, SEMrush)
4. Familiarity with CMS platforms such as WordPress
5. Basic knowledge of graphic design tools like Canva and Adobe Creative Suite is a plus
Skill(s) required
Creative WritingDigital MarketingFacebook MarketingSearch Engine Optimization (SEO)Social Media Marketing
EZ Mall is an ideal platform to market your brand and increase sales revenue. EZ Mall has been at the forefront of helping brands build their presence across India due to its strong reach, advanced infrastructure, and comprehensive solutions. EZ Mall has reached over 100 million customers in India, providing a significant opportunity to connect with a large and diverse audience. This wide customer base increases the potential for brand exposure, customer engagement, and ultimately, sales growth.
EZ Mall's D2C business vertical enables manufacturers to establish their own direct-to-consumer (D2C) brands without the complexities typically associated with it. This democratization of the D2C landscape provides a streamlined and efficient pathway for manufacturers to launch and scale their brands. EZ Mall offers comprehensive end-to-end solutions that cover various aspects of brand development and growth.
