About the organization:
Through Bhanzu, we aim to eradicate math phobia and encourage careers in math and STEM fields among learners from across the world. Bhanzu is bridging the gap between dreams and competence, by enabling students to realize their full potential and introduce them to science, coding and AI, through the lens of math.
Responsibilities:
Work on the creation, execution, and maintenance of PPC Ads campaigns in Google ads.
Generate qualified leads according to the provided targets
Proficiency in Keywords research and keywords competition Analysis
Knowledge of Analytic tools like Google Analytics, Appsflyer, etc.
Conduct A/B testing for social media and various ad campaigns
Manage and report on budget planning/performance of ad campaigns
Work on calculating and reporting on matters related to ad ROI, CPL, and similar parameters related to the ad campaigns
Perform and report on ad quality analysis
Create a campaign expense sheet on a timely basis
Work on implementing automation techniques on emerging trends
Execute the strategies for the formation and placement of various lead magnets on various websites and social media channels
Create, design, execute, monitor, and analyze successful email marketing campaigns
Execute message campaigns through automation tools
Monitor, respond and engage with the online community daily
Qualifications:
Minimum 1+ years of experience in Digital/Social Media at an agency/brand.
A Bachelors degree is a must
Should be ready to work from the office in Bangalore from Monday to Saturday.
Should be good with the basics of Excel
Should be willing to work on US Shift