Content Writer Job

Key responsibilities:

1. Content Creation:
- Develop SEO-optimized content, including white papers, blogs, case studies, and landing pages, focused on the healthcare and education sectors.
- Utilize data-driven insights and compelling storytelling to drive brand awareness, engagement, and conversions.

2. Keyword Research & On-Page SEO:
- Conduct thorough keyword research related to job boards, online training, and education trends in healthcare and education.
- Optimize content using strategic keywords, meta descriptions, alt text, and internal linking to enhance search visibility.

3. Link-Building:
- Establish relationships with industry blogs, influencers, and partners to acquire backlinks and improve the domain authority of client websites.

4. Content Optimization:
- Regularly review and update existing content to ensure it stays relevant, up-to-date, and ranks well in search engines.

5. Cross-Team Collaboration:
- Marketing Team: Coordinate with marketing to align content with campaigns, promotions, and overall brand messaging.
- Design Team: Partner with designers to produce visually engaging content, such as infographics, charts, and images, that complement written materials.
- Product Team: Keep informed about product developments to produce accurate and insightful content that highlights the client's value proposition.

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